Scroll
ZIQQI
Brand
Guidelines
Creating the identity for Africa's one-stop online shopping platform.
ZIQQI brings Africa the realible one-stop online shopping experience that's been missing thus far, offering the widest variety of products in the most-sought-after categories, including electronics, fashion, health & beauty.
Branded videos to establish tone and present the offer.
Buy on ziqqi
Everyone in Africa must have easy access to every consumer choice.
Every shopping experience must be fun and intuitive.
Every product must be delivered swiftly and at the buyer’s convenience.
ZIQQI is a brand for the people; signifying the Lowest Prices, Highest Quality, and the Best Service.
Organic shapes for a brand that feels close to people.
Taking inspiration from natural shapes ailing from Africa and presenting them in a modern context, we establish our values at first glance — we are familiar, yet exciting and new.
Color palette
ZIQQI Green
- rgb 95 / 255 / 132
- hex #5FFF80
- cmyk 49 / 0 / 47 /0
- pms 353
- embroidery-thread Madera 1702
- colored-film 3M Scotchcal 7725-406
Black
- rgb 0 / 0 / 0
- cmyk 0 / 0 / 0 / 100
Park Green
- rgb 173 / 214 / 175
- cmyk 19 / 0 / 18 / 16
Powder Green
- rgb 218 / 244 / 208
- cmyk 11 / 0 / 15 / 4
Pistachio
- rgb 221 / 233 / 187
- cmyk 5 / 20 / 0 / 9
Sorbet Yellow
- rgb 252 / 248 / 154
- cmyk 0 / 2 / 39 / 1
China White
- rgb 255 / 255 / 199
- cmyk 0 / 0 / 22 / 0
Mist
- rgb 255 / 237 / 204
- cmyk 0 / 7 / 20 / 0
- main Color Palette
- secondary Color Palette
Equip Extendedby Linotype
We guarantee that
- Equip Extended Light
Equip Extended AaBbCcDdEeFfGg 123456789
- Equip Extended Regular
Equip Extended AaBbCcDdEeFfGg 123456789
- Equip Extended Medium
Equip Extended AaBbCcDdEeFfGg 123456789
- Equip Extended Bold
Equip Extended AaBbCcDdEeFfGg 123456789
Fedra Sans Arabicby Typotheque
نحن نضمن ذلك
- Fedra Sans Arabic Light
ابجدهوزحطيكلمنسعفصقرشتثخذضظغ
- Fedra Sans Arabic Book
ابجدهوزحطيكلمنسعفصقرشتثخذضظغ
- Fedra Sans Arabic Medium
ابجدهوزحطيكلمنسعفصقرشتثخذضظغ
- Fedra Sans Arabic Bold
ابجدهوزحطيكلمنسعفصقرشتثخذضظغ
ZIQQI accepts a wide variety of payments but only the creates value for customers and rewards them for their loyalty. Eventually, it will also work as a stand-alone app.
- ZIQQI.com rewards, points and direct cash backs.
- Transfer funds to anyone, for free.
- Transfer cash balance in the ZIQQI Wallet to a ZIQQI debit card.